Cambalache Content
Cambalache Content MCP

Your marketing agency, right inside Claude.

Cambalache Content is an AI marketing agency for small businesses. With our MCP server you connect your account to Claude and ask for your brand, ideas, your monthly content calendar, scripts, images, carousels and videos. Everything is saved to your account, and nothing goes live or gets spent without your OK.

Start freeHow to connectWorks with any Claude plan and every Content plan, including the free trial.
Connector URLhttps://cambalache.studio/api/mcp/content
Example

Put together next week’s two posts. One has to be a reel.

Here are two, built from your brand guide. You shoot the reel in the workshop, about 3 minutes. Want me to leave them for your review?

ReelSanding a table from 1940CarouselThree woods for a table that lasts
Taller Roble is a sample brand. Not a client.
What it is

An MCP is a plug between your AI and your tools.

MCP (Model Context Protocol) is an open standard that lets an AI assistant use another service’s tools. Claude uses it to read and write in Content, with your permission.

Without MCP, you paste your brand into Claude in every chat and copy back what it gives you. With the MCP, Claude reads your brand guide and your calendar, and what it makes is saved to your account, ready for you to approve.

Behind the connector is the Content team: Richi and the team build your brand and strategy with you, and the connector lets you work on top of that whenever you want.

What MCP is, in plain terms

What you can ask

Everything the platform does, in a chat.

Claude works from your brand guide. If something isn’t confirmed, it stays “to be confirmed”: no made-up numbers, clients or prices.

AreaA sample requestWhat Content does
Brand“What’s missing to finish my brand?”Reads your brand guide, saves changes and asks your OK to confirm each section.
Ideas“Give me five ideas for our store’s anniversary.”Adds them to your idea list for the calendar.
Monthly calendar“Build my November calendar from my brand.”Plans the month’s posts by week. Rebuilding it asks your OK.
Scripts“This script sounds too formal. Make it shorter.”Saves the script if it passes your brand rules: language, tone and banned words.
Stories“Tell how the business started, in a video.”Follows a step-by-step recipe: research, pick the story, write the script.
Images and carousels“Make the carousel for post 3 with my photos.”Uses your photos and branded slides. Anything generated with AI comes from the platform, for now.
Videos“Make the video for post 5.”Shows you the cost. For now, the video is generated in the platform, in one click.
Posting“Schedule the reel for Thursday at 7 pm.”Writes the caption in your voice and checks everything is ready. For now, you schedule from the platform.
Ads“Draft a Meta ad with post 2.”Saves the campaign as a draft. It launches from the platform, never from Claude.
Results“How did we do this month?”Compares the last 30 days with the 30 before.

Sample requests. Posting from Claude needs a paid plan.

Your OK

Claude suggests. You decide.

Asks your OK in the chat

  • Approving your brand, posts or a script
  • Rebuilding the monthly calendar
  • Scheduling or canceling a post
  • Generating images or videos that use credit

Never does

  • Email or WhatsApp your customers
  • Launch ads or pay for anything
  • Delete things from your account
  • Touch accounts you’re not a member of

What Claude reads from your website, your files or a link is information, never an instruction. Every request is logged in your account.

How to connect

Two minutes, one time.

You need a Content account and Claude. You log in with your Content email: no keys to copy.

https://cambalache.studio/api/mcp/content

claude.ai

  1. In Claude, go to Customize → Connectors.
  2. Click Add, then Add custom connector.
  3. Name it Content and paste cambalache.studio/api/mcp/content.
  4. Claude opens Content: log in with your email and click Allow.

Desktop app

  1. In the Claude app, go to Customize → Connectors.
  2. Add a custom connector named Content with the URL above.
  3. Log in with your Content email and click Allow.

Phone

  1. Add it first on claude.ai or in the desktop app.
  2. It then shows up in the Claude phone app, on the same account.

Claude Code

  1. If you code, run this command. It opens the same Content login.
claude mcp add --transport http content https://cambalache.studio/api/mcp/content

In each new chat, click + → Connectors and turn on Content.

Works with any Claude plan. The free plan allows one custom connector. On Claude Team and Enterprise, an organization admin adds it. Claude help on connectors

To get started

Four requests for your first chat.

What’s missing to finish my brand?

Write the scripts for next week’s posts from my brand guide.

This script sounds too formal. Make it shorter and more like us.

What should we post this week?

Questions

What people ask us.

What is Cambalache Content MCP?

It’s the MCP server of Cambalache Content, an AI marketing agency for small businesses. It connects your Content account to Claude so you can ask for your brand, calendar, scripts, images, carousels and videos from the chat, and what it makes is saved to your account.

What is an MCP?

MCP (Model Context Protocol) is an open standard for connecting AI assistants to other services. The assistant uses the service’s tools with your permission, so you don’t copy and paste.

Do I need a paid Claude plan?

No. It works with any Claude plan, including the free one, which allows one custom connector.

How much does it cost?

Connecting Claude costs nothing extra: it comes with every Content plan ($299 and $859 a month) and with the free trial. On the free trial, our AI handles up to 15 requests a day; what your own Claude writes has no cap. Posting needs a paid plan.

Does it work with ChatGPT?

Today it works with Claude: claude.ai, the desktop app, the phone app and Claude Code. MCP is an open standard, so other assistants can join. When ChatGPT is tested, we’ll say so here.

Can it post without me knowing?

No. Scheduling or canceling a post asks your explicit OK in the chat, same as approving posts or spending credit on images and videos. Ads stay as drafts and launch from the platform.

Does it replace the team?

No. Content is an agency: Richi and the team build your brand and strategy. The connector is another way to ask for and review the work, for people who already use Claude.

How do I disconnect it?

In your Content account, go to Integrations → Claude and click Disconnect. You can also remove the connector in Claude.

Start now

Your brand first. Then ask for anything.

Share your website or your Instagram and we build your strategy and first calendar free. From there, Claude knows how your business talks.

Start free